Social media sites offer a massive range of benefits for small businesses. Not only are they a low-cost way to build brand awareness about your business and your products, but they’re also an excellent way to attract new customers. <br/>The key to success with social media marketing is to understand the right ways to leverage each social media platform to your advantage. <br/>If you can get it right, chances are your business will reap the rewards in the form of a huge spike in sales.