The number of businesses grows in lockstep with the population. As the number of businesses grows, it gets increasingly challenging to come up with a distinctive brand name. There are so many brand names that you assume have previously been used. If you don&#39;t trust me, suppose you&#39;re starting a new company and naming it. Try searching for each name you come up with on Google or Yahoo! In many circumstances, you will discover that your name has already been used by someone else elsewhere in the world.<br />It&#39;s really tough to come up with a distinctive name, yet it&#39;s essential. You&#39;ll have a hard time establishing a brand if you don&#39;t have a unique name. Remember that a brand is nothing more than a name in the end. Competitors can replicate all of your brilliant ideas, but they can&#39;t duplicate your brand, and your name is frequently the initial point of contact between your consumer and your business. Customers must be able to recognize your brand among the numerous others on the market, thus the name must be unique.