In <i>Group Psychology and the Analysis of the Ego</i>, Freud explores theories on group dynamics and how psycho-sociological forces shape personality. He argues that an individual derives security from being part of a group, what he terms &lsquo;the Herd Instinct.&rsquo; However, this feeling of belonging leads to a loss of the individual&rsquo;s consciousness. Other topics covered include Being in Love, Suggestion and Libido, and Identification.<br /><br />This new 2018 edition of <i>Group Psychology and The Analysis of The Ego</i> is a revised translation of the James Strachey version in modern American English.