Wassim El Kadhi eBooks
eBooks di Wassim El Kadhi di Formato Pdf
Cross-Cultural Destination Image Assessment: Cultural segmentation versus the global touristAn Exploratory study of Arab-Islamic and Protestant European youths‘ pre-visitation image on Berlin. E-book. Formato PDF
Wassim El Kadhi
edizioni Diplomica Verlag collana , 2009
Various scholars consider destination image - a vital part in tourism marketing- as the key in attracting tourists. It is often regarded, as the most important element in a destination’s management and may induce success or failure. Within this research project, destination image is being assessed in cross-cultural...